Behavioural Analytics

From the journal abstract:

This paper explores the challenges and complexities navigated and negotiated in public facing counter-terrorism strategic communication campaigns. Informed by frame analysis of campaign assets, practitioner interviews and public focus groups, the discussion pivots around three high-profile UK public messaging campaigns. Building from Goffman’s theory of “normal appearances” and the established concept of a “frame trap”, the analysis identifies two further shaping tensions. A “fear trap” occurs when counter-terrorism messages seek to “outbid” other risks in order to capture public attention, thereby unintentionally creating the negative emotional reactions sought through acts of terrorism, or overly-reassuring messages that induce public disengagement. In contrast, a “fame trap” results from creating “too much” public awareness of terrorism, by using commercial marketing logics. In practice, frame, fame and fear traps overlap and interact across different contexts, and the analysis uses the concept of a dialectic of anomaly and normality to highlight implications for future scholarship and practice.

Rice, C., Innes, M., & Ratcliffe, J. (2024). “Frame, Fame and Fear Traps: The Dialectic of Counter-Terrorism Strategic Communication.” Studies in Conflict & Terrorism, 1–21. https://doi.org/10.1080/1057610X.2024.2360669

Emergency responding requires effective interoperability, whereby different emergency teams combine efforts and expertise to contain and reduce the impact of an emergency. Within the United Kingdom, the capacity for the Emergency Services to be interoperable has been criticized by public enquiries. This systematic review had three goals to: (i) define interoperability; (ii) identify the structural principles that underpin interoperability and (iii) identify the psychological principles that outline how interoperability can be achieved. A PRISMA framework was used to identify 137 articles, including 94 articles from the systematic review, 15 articles from grey literature and 28 articles based on author expertise. We identified two structural principles of interoperability: (i) being able to communicate and exchange information effectively; and (ii) having a decentralized and flexible team network. We identified three psychological principles that informed how interoperability might be embedded in the team: (i) establishing trust between team members; (ii) developing secure team identities and (iii) building cohesive goals. We defined interoperability as a shared system of technology and teamwork built upon trust, identification, goals, communication and flexibility. Regular psychologically immersive training that targets these psychological principles will help to embed interoperability into the social fabric of multi-team systems operating in high-reliability organizations.

(From the journal abstract)

Power, N., Alcock, J., Philpot, R., & Levine, M. (2023). The psychology of interoperability: A systematic review of joint working between the UK emergency services. Journal of Occupational and Organizational Psychology, 00, 1–20. https://doi.org/10.1111/joop.12469

The internet is often viewed as the source of a myriad of benefits and harms. However, there are problems with using this notion of “the internet” and other high-level concepts to explain the influence of communicating via everyday networked technologies on people and society. Here, we argue that research on social influence in computer-mediated communication (CMC) requires increased precision around how and why specific features of networked technologies interact with and impact psychological processes and outcomes. By reviewing research on the affordances of networked technologies, we demonstrate how the relationship between features of “the internet” and “online behaviour” can be determined by both the affordances of the environment and the psychology of the user and community. To achieve advances in this field, we argue that psychological science must provide nuanced and precise conceptualisations, operationalisations, and measurements of “internet use” and “online behaviour”. We provide a template for how future research can become more systematic by examining how and why variables associated with the individual user, networked technologies, and the online community interact and intersect. If adopted, psychological science will be able to make more meaningful predictions about online and offline outcomes associated with communicating via networked technologies.

Olivia Brown, Laura G.E. Smith, Brittany I. Davidson, David A. Ellis,(2022) The problem with the internet: An affordance-based approach for psychological research on networked technologies, Acta Psychologica, Volume 228. 

The mass adoption of digital technologies raises questions about how they impact people and society. Associations between technology use and negative correlates (e.g., depression and anxiety) remain common. However, pre-registered studies have failed to replicate these findings. Regardless of direction, many designs rely on psychometric scales that claim to define and quantify a construct associated with technology engagement. These often suggest clinical manifestations present as disorders or addictions. Given their importance for research integrity, we consider what these scales might be measuring. Across three studies, we observe that many psychometric scales align with a single, identical construct despite claims they capture something unique. We conclude that many technology measures appear to measure a similar, poorly defined construct that sometimes overlaps with pre-existing measures of well-being. Social scientists should critically consider how they proceed methodologically and conceptually when developing psychometric scales in this domain to ensure research findings sit on solid foundations.

Brittany I. Davidson, Heather Shaw, David A. Ellis, (2022) Fuzzy constructs in technology usage scales, Computers in Human Behavior, Volume 133,

Since its introduction into the field of deception detection, the verbal channel has become a rapidly growing area of research. The basic assumption is that liars differ from truth tellers in their verbal behaviour, making it possible to classify them by inspecting their verbal accounts. However, as noted in conferences and in private communication between researchers, the field of verbal lie detection faces several challenges that merit focused attention. The first author therefore proposed a workshop with the mission of promoting solutions for urgent issues in the field. Nine researchers and three practitioners with experience in credibility assessments gathered for 3 days of discussion at Bar-Ilan University (Israel) in the first international verbal lie detection workshop. The primary session of the workshop took place the morning of the first day. In this session, each of the participants had up to 10 min to deliver a brief message, using just one slide. Researchers were asked to answer the question: ‘In your view, what is the most urgent, unsolved question/issue in verbal lie detection?’ Similarly, practitioners were asked: ‘As a practitioner, what question/issue do you wish verbal lie detection research would address?’ The issues raised served as the basis for the discussions that were held throughout the workshop. The current paper first presents the urgent, unsolved issues raised by the workshop group members in the main session, followed by a message to researchers in the field, designed to deliver the insights, decisions, and conclusions resulting from the discussions.

Nahari, G., Ashkenazi, T., Fisher, R. P., Granhag, P. A., Hershkovitz, I., Masip, J., Meijer, E., Nisin, Z., Sarid, N., Taylor, P. J., Verschuere, B., & Vrij, A. (2019). Language of Lies: Urgent issues and prospects in verbal lie detection research. Legal and Criminological Psychology, 24, 1-23.

Practitioners frequently inform us that variable ‘total details’ is not suitable for lie detection purposes in real life interviews. Practitioners cannot count the number of details in real time and the threshold of details required to classify someone as a truth teller or a lie teller is unknown. The authors started to address these issues by examining three new verbal veracity cues: complications, common knowledge details, and self-handicapping strategies. We present a meta-analysis regarding these three variables and compared the results with ‘total details’. Truth tellers reported more details (d = 0.28 to d = 0.45) and more complications (d = 0.51 to d = 0.62) and fewer common knowledge details (d = -0.40 to d = -0.46) and self-handicapping strategies (d = -0.37 to d = -0.50) than lie tellers. Complications was the best diagnostic veracity cue. The findings were similar for the initial free recall and the second recall in which only new information was examined. Four moderators (scenario, motivation, modality, and interview technique) did not affect the results. As a conclusion, complications in particular appear to be a good veracity indicator but more research is required. We included suggestions for such research.

Vrij, A., Palena, N., Leal, S., & Caso, L. (2021). The relationship between complications, common knowledge details and self-handicapping strategies and veracity: A meta-analysis. European Journal of Psychology Applied to Legal Context, 13 (2), 55-77

In this article, we attempt to unravel the misconception about deception and nervous behavior. First we will cite research demonstrating that observers believe lie tellers display more nervous behaviors than truth tellers; that observers pay attention to nervous behaviors when they attempt to detect deception; and that lie tellers actually feel more nervous than truth tellers. This is all in alignment with a lie detection approach based on spotting nervous behaviors. We then will argue that the next, vital, step is missing: Research has found that lie tellers generally do not display more than truth tellers the nervous behaviors laypersons and professionals appear to focus on. If observers pay attention to nervous behaviors but lie tellers do not come across as being nervous, lie detection performance is expected to be poor. Research has supported this claim. We finally discuss ideas for research into lie detection based on non-verbal behaviors.

Vrij, A., & Fisher, R. P. (2020). Unravelling the misconception about deception and nervous behaviour. Frontiers in Psychology, section Personality and Social Psychology, 11, 1377

The verifiability approach (VA) is a lie-detection tool that examines reported checkable details. Across two studies, we attempt to exploit liar's preferred strategy of repeating information by examining the effect of questioning adult interviewees before the VA. In Study 1, truth tellers (n = 34) and liars (n = 33) were randomly assigned to either an initial open or closed questioning condition. After initial questioning, participants were interviewed using the VA. In Study 2, truth tellers (n = 48) and liars (n = 48) were interviewed twice, with half of each veracity group randomly assigned to either the Information Protocol (an instruction describing the importance of reporting verifiable details) or control condition. Only truth tellers revised their initial statement to include verifiable detail. This pattern was most pronounced when initial questioning was open (Study 1) and when the information protocol was employed (Study 2). Thus, liar's preferred strategy of maintaining consistency between statements appears exploitable using the VA.

Harvey, A., Vrij, A., Leal, S., Sariktas, G., & Nahari, G. (2017). Extending the Verifiability Approach framework: Examining the effect of preliminary questioning on the VA procedure. Submitted to Applied Cognitive Psychology, 32, 787-804.

Proponents of “enhanced interrogation techniques” in the United States have claimed that such methods are necessary for obtaining information from uncooperative terrorism subjects. In the present article, we offer an informed, academic perspective on such claims. Psychological theory and research shows that harsh interrogation methods are ineffective. First, they are likely to increase resistance by the subject rather than facilitate cooperation. Second, the threatening and adversarial nature of harsh interrogation is often inimical to the goal of facilitating the retrieval of information from memory and therefore reduces the likelihood that a subject will provide reports that are extensive, detailed, and accurate. Third, harsh interrogation methods make lie detection difficult. Analyzing speech content and eliciting verifiable details are the most reliable cues to assessing credibility; however, to elicit such cues subjects must be encouraged to provide extensive narratives, something that does not occur in harsh interrogations. Evidence is accumulating for the effectiveness of rapport-based information-gathering approaches as an alternative to harsh interrogations. Such approaches promote cooperation, enhance recall of relevant and reliable information, and facilitate assessments of credibility. Given the available evidence that torture is ineffective, why might some laypersons, policymakers, and interrogation personnel support the use of torture? We conclude our review by offering a psychological perspective on this important question.

Vrij, A., Meissner, C. A, Fisher, R. P., Kassin, S. M., Morgan III, A., & Kleinman, S. (2017).  Psychological perspectives on interrogation.  Perspectives on Psychological Science, 12, 927-955.

Introduction. This article provides a meta-analysis of a new, cognitive approach to (non-)verbal lie detection. This cognitive lie detection approach consists of three techniques: (1) imposing cognitive load, (2) encouraging interviewees to say more, and (3) asking unexpected questions.

Method. A meta-analysis was carried out on studies using the cognitive approach, 14 of which directly compared the cognitive approach to a standard approach.

Results. The cognitive lie detection approach produced superior accuracy results in truth detection (67%), lie detection (67%), and total detection (truth and lie detection combined, 71%) compared to a traditional standard approach (truth detection: 57%; lie detection: 47%; total detection: 56%).

Conclusions. Practitioners may find it useful to use a cognitive lie detection approach in their daily practice.

Vrij, A., Fisher, R., Blank, H. (2017). A cognitive approach to lie detection: A meta-analysis. Legal and Criminological Psychology, 22, 1-21.

Language style matching (LSM) is a technique in behavioural analytics which assess the stylistic similarities in language use across groups and individuals. The procedure targets the similarity of functions words, analysing the way people use language rather than the content. Function words consist of pronouns, articles, conjunctions, prepositions, auxiliary verbs e.t.c. which have a syntactical role in language. To assess the similarity of language use between interlocutors, the percentage of function words used can be compared within and across conversations using a metric designed to calculate the matching of specific word categories and overall LSM (Ireland et al., 2011) . It is also possible to assess language style matching to a group’s aggregate style. High language style matching is an indicator of interpersonal and group mimicry and has been shown to influence psychological factors and behavioural outcomes. These are listed in this preprint and categorised by topic. The list aims to be a complete summary of the existing literature to date exploring LSM. Therefore, please email the author if there are any projects and tools not listed below.

Shaw, H., Taylor, P., Conchie, S., & David Alexander Ellis, D. (2019, Mar 6). Language Style Matching: A Comprehensive List of Articles and Tools

The relationship between nonverbal communication and deception continues to attract much interest, but there are many misconceptions about it. In this review, we present a scientific view on this relationship. We describe theories explaining why liars would behave differently from truth tellers, followed by research on how liars actually behave and individuals’ ability to detect lies. We show that the nonverbal cues to deceit discovered to date are faint and unreliable and that people are mediocre lie catchers when they pay attention to behavior. We also discuss why individuals hold misbeliefs about the relationship between nonverbal behavior and deception—beliefs that appear very hard to debunk. We further discuss the ways in which researchers could improve the state of affairs by examining nonverbal behaviors in different ways and in different settings than they currently do.

(From the journal abstract)

Vrij, A., Hartwig, M., & Granhag, P. A. (2018). Reading lies: Nonverbal communication and deception. Annual Review of Psychology, 70, 297-315. Doi: annurev-psych-010418-103135

The way in which IT systems are usually secured is through the use of username and password pairs. However, these credentials are all too easily lost, stolen or compromised. The use of behavioural biometrics can be used to supplement these credentials to provide a greater level of assurance in the identity of an authenticated user. However, user behaviours can also be used to ascertain other identifiable information about an individual. In this paper we build upon the notion of keystroke dynamics (the analysis of typing behaviours) to infer an anonymous user’s name and predict their native language. This work found that there is a discernible difference in the ranking of bigrams (based on their timing) contained within the name of a user and those that are not. As a result we propose that individuals will reliably type information they are familiar with in a discernibly different way. In our study we found that it should be possible to identify approximately a third of the bigrams forming an anonymous users name purely from how (not what) they type.

Efforts to infer personality from digital footprints have focused on behavioral stability at the trait level without considering situational dependency. We repeat Shoda, Mischel, and Wright’s (1994) classic study of intraindividual consistency with data on 28,692 days of smartphone usage by 780 people. Using per app measures of ‘pickup’ frequency and usage duration, we found that profiles of daily smartphone usage were significantly more consistent when taken from the same user than from different users (d > 1.46). Random forest models trained on 6 days of behavior identified each of the 780 users in test data with 35.8% / 38.5% (pickup / duration) accuracy. This increased to 73.5% / 75.3% when success was taken as the user appearing in the top 10 predictions (i.e., top 1%). Thus, situation-dependent stability in behavior is present in our digital lives and its uniqueness provides both opportunities and risks to privacy.

(From the journal abstract)

Shaw, H., Taylor, P., Ellis, D. A., & Conchie, S. (2021). Behavioral consistency in the digital age [Preprint]. PsyArXiv.

Will consumer wearable technology ever be adopted or accepted by the medical community? Patients and practitioners regularly use digital technology (e.g., thermometers and glucose monitors) to identify and discuss symptoms. In addition, a third of general practitioners in the United Kingdom report that patients arrive with suggestions for treatment based on online search results. However, consumer health wearables are predicted to become the next “Dr Google.” One in six (15%) consumers in the United States currently uses wearable technology, including smartwatches or fitness bands. While 19 million fitness devices are likely to be sold this year, that number is predicted to grow to 110 million in 2018. As the line between consumer health wearables and medical devices begins to blur, it is now possible for a single wearable device to monitor a range of medical risk factors. Potentially, these devices could give patients direct access to personal analytics that can contribute to their health, facilitate preventive care, and aid in the management of ongoing illness. However, how this new wearable technology might best serve medicine remains unclear.

(From the journal abstract)

Piwek, L., Ellis, D. A., Andrews, S., & Joinson, A. (2016). The Rise of Consumer Health Wearables: Promises and Barriers. PLOS Medicine, 13(2), e1001953.

Location data gathered from a variety of sources are particularly valuable when it comes to understanding individuals and groups. However, much of this work has relied on participants’ active engagement in regularly reporting their location. More recently, smartphones have been used to assist with this process, but although commercial smartphone applications are available, these are often expensive and are not designed with researchers in mind. To overcome these and other related issues, we have developed a freely available Android application that logs location accurately, stores the data securely, and ensures that participants can provide consent or withdraw from a study at any time. Further recommendations and R code are provided in order to assist with subsequent data analysis.

(From the journal abstract)

Geyer, K., Ellis, D. A., & Piwek, L. (2019). A simple location-tracking app for psychological research. Behavior Research Methods, 51(6), 2840–2846.

Extreme teams (ETs) work in challenging, high pressured contexts, where poor performance can have severe consequences. These teams must coordinate their skill sets, align their goals, and develop shared awareness, all under stressful conditions. How best to research these teams poses unique challenges as researchers seek to provide applied recommendations while conducting rigorous research to test how teamwork models work in practice. In this article, we identify immersive simulations as one solution to this, outlining their advantages over existing methodologies and suggesting how researchers can best make use of recent advances in technology and analytical techniques when designing simulation studies. We conclude that immersive simulations are key to ensuring ecological validity and empirically reliable research with ETs.

(From the journal abstract)

Brown, O., Power, N., & Conchie, S. M. (2020). Immersive simulations with extreme teams. Organizational Psychology Review, 10(3–4), 115–135.

In this article, we attempt to unravel the misconception about deception and nervous behavior. First we will cite research demonstrating that observers believe lie tellers display more nervous behaviors than truth tellers; that observers pay attention to nervous behaviors when they attempt to detect deception; and that lie tellers actually feel more nervous than truth tellers. This is all in alignment with a lie detection approach based on spotting nervous behaviors. We then will argue that the next, vital, step is missing: Research has found that lie tellers generally do not display more than truth tellers the nervous behaviors laypersons and professionals appear to focus on. If observers pay attention to nervous behaviors but lie tellers do not come across as being nervous, lie detection performance is expected to be poor. Research has supported this claim. We finally discuss ideas for research into lie detection based on non-verbal behaviors.

(From the journal abstract)

Vrij, A., & Fisher, R. P. (2020). Unraveling the Misconception About Deception and Nervous Behavior. Frontiers in Psychology, 11, 1377.

To what extent does our online activity reveal who we are? Recent research has demonstrated that the digital traces left by individuals as they browse and interact with others online may reveal who they are and what their interests may be. In the present paper we report a systematic review that synthesises current evidence on predicting demographic attributes from online digital traces. Studies were included if they met the following criteria: (i) they reported findings where at least one demographic attribute was predicted/inferred from at least one form of digital footprint, (ii) the method of prediction was automated, and (iii) the traces were either visible (e.g. tweets) or non-visible (e.g. clickstreams). We identified 327 studies published up until October 2018. Across these articles, 14 demographic attributes were successfully inferred from digital traces; the most studied included gender, age, location, and political orientation. For each of the demographic attributes identified, we provide a database containing the platforms and digital traces examined, sample sizes, accuracy measures and the classification methods applied. Finally, we discuss the main research trends/findings, methodological approaches and recommend directions for future research.

(From the journal abstract)

Hinds, J., & Joinson, A. N. (2018). What demographic attributes do our digital footprints reveal? A systematic review. PLOS ONE, 13(11), e0207112.

Understanding how people use technology remains important, particularly when measuring the impact this might have on individuals and society. However, despite a growing body of resources that can quantify smartphone use, research within psychology and social science overwhelmingly relies on self-reported assessments. These have yet to convincingly demonstrate an ability to predict objective behavior. Here, and for the first time, we compare a variety of smartphone use and ‘addiction’ scales with objective behaviors derived from Apple's Screen Time application. While correlations between psychometric scales and objective behavior are generally poor, single estimates and measures that attempt to frame technology use as habitual rather than ‘addictive’ correlate more favorably with subsequent behavior. We conclude that existing self-report instruments are unlikely to be sensitive enough to accurately predict basic technology use related behaviors. As a result, conclusions regarding the psychological impact of technology are unreliable when relying solely on these measures to quantify typical usage.

(From the journal abstract)

Ellis, D. A., Davidson, B. I., Shaw, H., & Geyer, K. (2019). Do smartphone usage scales predict behavior? International Journal of Human-Computer Studies, 130, 86–92.